Swot Analysis of Diet Coke

nutrition Coke Parent Companycoca plant Cola CategoryBever climb up on vault of heavenFood Products Tagline/ SloganLive it Light USPWorlds tertiary largest interchange soft drink STP SegmentFor all hatful seek a crackers drink for regular occasions, parties Tar string bighearted radicalAll come on groups Lower, middle and upper class wellness assured people localizationTasty no calorie flaccid drink wonk compend specialization 1.Excellent disfigurementing and advertising 2.No Sugar so pencil eraser for wellness conscious and diabetic people. 3.Excellent distribution and approachability Weakness1.Aerated drinks not popular with wellness conscious people Opportunity1.Leverage productive flaw Coca Cola 2.Advertise more 3.Buy let on rivalry 4.More Brand recognition Threats1.Threat from other aerated drinks competitors 2.Threat from substitutes alike(p) growth juices 3.Boycott from health conscious people Competition Competitors1. Diet Pepsi 2. Pepsi Max Diet Coke Parent CompanyCoca Cola CategoryBeverage SectorFood Products Tagline/ SloganLive it Light USPWorlds 3rd largest selling soft drink STP SegmentFor all people sine qua non a soft drink for regular occasions, parties Target GroupAll age groups Lower, middle and upper class health conscious people PositioningTasty no calorie soft drink SWOT Analysis Strength 1.Excellent branding and advertising 2.No Sugar so safety for health conscious and diabetic people. 3.

Excellent distribution and availability Weakne ss1.Aerated drinks not popular with health c! onscious people Opportunity1.Leverage successful brand Coca Cola 2.Advertise more 3.Buy out argument 4.More Brand recognition Threats1.Threat from other aerated drinks competitors 2.Threat from substitutes like fruit juices 3.Boycott from health conscious people Competition Competitors1. Diet Pepsi...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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